3X+ social engagement for the oldest olive oil brand in the country
We built a library of high-quality photos and built a social strategy that keeps customers engaged and loyal.
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The Problem
What the client asked for
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Overwhelmed by demand for their award winning olive oil, Sciabica was ready to offload some of their content creation needs and wanted to showcase where CA Olive Oil fits into home kitchens all over the US.
What we discovered
Consistency is key, especially for a product like olive oil. We established a regular posting cadence and have an ever-growing library of high quality content that will be usable for years.
The Work
Award-winning, 5th generation, California Olive Oil still made like the old days
Sciabica doesn't just make a fantastic Extra Virgin Olive Oile (EVOO) - they also make incredibly flavored olive oils that use only real and high quality ingredients. They also happen to be the oldest producer in the US and telling that family history is a big part of our strategy.
A library of content that will be evergreen
Every month we do a new photo shoot that showcases Sciabica's products. The content gets added to a growing library that is used across all marketing channels from print and digital ads to the website and beyond.
Find out if Melodiq is a good fit for your business needs.
Modesto, CA 95354